Mindful Media Consultation

Collaborating with two other designers, I contributed to the development of a logo and rudimentary brand identity for a new company dedicated to educating about the role of technology and social media in the lives of growing children and teenagers. Presenting my initial logo designs, I aimed to capture the essence of the company's mission. Additionally, I worked on a comprehensive logo that incorporated all elements requested by the client. However, recognizing the potential visual clutter, I proposed refining it for better adaptability, suggesting how it could work effectively as a sticker and be seamlessly integrated into various types of merchandise. This dual approach showcased the creative process, from initial concepts to a more streamlined and versatile design that could effectively represent the brand across different mediums. Additionally, I introduced requested iconography representing various stages of a child's development, with the acorn symbolizing toddlers, the sprout representing children, and the tree representing teenagers.